Afrofuturism is trending
09-05-2018 in Color trends
Did you hear about the movie "Bar Star City" (release date TBA)? It tells the story of a goddess, a war veteran and the captain of a spaceship meeting in a bar. It is the beginning of a trend called Afrofuturism.
The screenplay is written by afrofuturist Ytasha Womack. The movie became a media hype the day Womack started a crowdfunding campaign on Kickstarter. It was also the start of a genre and a way of thinking that blends Afro-culture, science fiction, magical realism, technology, and traditional African mysticism. It is about healing the black trauma but also about emerging African talents in architecture and design.
Blending things from African cultures, then creating them as if they had evolved over time
Afrofuturism is the reimagining of a future filled with arts, science and technology seen through a black lens. The term was conceived a quarter-century ago by white author Mark Dery in his essay “Black to the Future”. The trend already past its point of significance when Marvel’s Black Panther comic books were adapted and released as a motion picture last winter.
Imagination is the fuel of innovation
From Black Panther to Zaha Hadid
Although Africa has been producing creative talents over the past decade, it was not until Black Panther that the interest in afrofuturism was triggered. Some of the most voluptuous architectural creations in the motion picture are influenced by famous architect Zaha Hadid. All the reason for Dezeen magazine to publish an interview with Black Panther’s production designer Hannah Beachler, in which she states: "It was really about blending things that were existing in a lot of different African cultures, then creating them as if they had evolved over time and inserting that into our fictional nation." And as we know, imagination can change perception. It is the fuel of innovation.
Call for Africa
Afrofuturism is a source of inspiration for designers. Edra’s Cabana, designed by Fernando and Humberto Campana could serve as an example. With its long synthetic raffia the cabinet is a tribute to the ancient African culture. Some of the actual robust designs are too. And Feldman Architecture created Afro inspired architecture.
In textiles, designers drew inspiration from Afrofuturism. One very nice example comes from the Belgium editor Designs of the Time.
Most recent colour predictions show at least a few dark colours. Colours that make you think of underexposed photos. Or what the human eye distinguishes when moving from bright sunlight into a room with scarce daylight. Heavily saturated colours. More like the promise of a colour. Feeling colour, rather than seeing it.
abtout the author : Niek De Prest casts an eye on the future of textiledesign and textile industry.