Villani Leonello (IT) puts its innovative new wall covering on the world map - thanks to the Blue Drop Award
‘Vega’, the natural wall covering that uses real stone, was actually still a prototype when it was presented by Villani Leonello (Italy) at MoOD last year. But it received the dreamed for launch when it won the ‘Blue Drop Award for a Wall Covering’.
At times, Villani Leonello’s modest stand was simply overwhelmed by attention from media and numerous professionals. The result was a rush into full production and today the demand for Vega continues to grow. There is even a major distributor for the US, many new partnerships have been generated and the project and hospitality markets have gradually begun to take notice. In the meanwhile, Villani Leonello has designed a new wall covering based on an artistic natural leather that will be offered in rolls of up to 50 metres. The exceptional height, achieved through an ingenious technique, makes this wall covering particularly suitable for the project and hospitality markets. The fact that Villani Leonello launched this new product at MoOD is the best evidence that the trade fair plays a major role in introducing new products.
