Who is exhibiting?
MoOD exhibitors are producers bringing upholstery, window and wall coverings for the residential and contract market.
Who is visiting?
Visitors tend to be general managers and professionals in the fields of design and styling. Commercial reps often visit MoOD / Indigo Brussels, representing companies active as editeurs, wholesalers, retail agents, import/export companies, furniture manufacturers, in design, interior decoration and product development.
Exhibitors bringing upholstery fabrics remain the dominant focus. No less than 76% of visitors attend for this precise product group. Window decoration accounts for 50% of intended purchasing and 35% of visitors indicate that they come to the show specifically for wall coverings. The product range at MoOD reflects that exact ratio, and so it aligns perfectly with the visitors’ expectations and requirements.
Fifty per cent of MoOD / Indigo Brussels visitors is also interested in the offerings at Indigo Brussels; 25% will certainly also check out MoOD Yarns. Both figures show that both Indigo Brussels and MoOD Yarns create significant added value for visitors.
New trends and contract qualities are at the very top of visitors’ wish lists. The various projects and the product ranges of exhibitors satisfy this wish.